Subrosa Brand Bjarki Hardarson Signature MR2 colourway

A childhood dream come true. Having my name on a BMX frame still feels unreal, but I got the chance to release my signature colorway of the Subrosa Brand MR2 frame.

This project began during the COVID years(2020) and finally came to life in 2025. The concepts and ideas were developed by me, resulting in the now sold-out Glacier Blue Bjarki Signature MR2 Frame, a design inspired by my homeland, Iceland. The frame features Icelandic runes, a glacier graphic on the top tube, and a reimagined illustration of myself as a polar bear.

Graphics by: Jason Richards
Produced by: Subrosa Brand
Photography by: Jacob Power